City of Brands

A blog about cities, higher ed, marketing and community by Lindsey Fair

Creating Brand Cohesion [video]

Institutional brand and reputation are no longer the sole responsibility of any single team - the entire campus has a role to play. So...

The City vs The Hood: A Google Image Comparison

A picture’s worth a thousand words – Part 2 Methodology & Introduction to this Series >> "During the past thirty years, media images of...

A picture’s worth a thousand words – Part 1

"A single photo is a not a 'data point' but a whole world, rich in meanings, emotions and visual patterns." Moritz Stefaner, Selfiecity...

A 'curiosity' about slogans

Have we reached saturation or just laziness? Let me clarify what I'm referring to. Have you noticed the slogans around you lately?...

Your neighbourhood as told by Airbnb

A brand is a perception, rarely based on reality... at least at first (I'll share my research on this in a future post if you don't...

LINDSEY FAIR