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A blog about cities, higher ed, marketing and community by Lindsey Fair
User-Generated Cities: How Everyday People Are Reshaping the Urban Brand
In a world where cities compete for talent, capital, and attention, urban branding has become a high-stakes game. But who gets to decide...
3 min read


Innovation Without Identity: The Differentiation Deficit
If every city is still trying to become the next Silicon Valley, then no city will be or is. In the race to build innovation ecosystems...
3 min read
Universities as Urban Beacons
Universities have always been more than places of learning—they’re hubs of innovation, culture, and community. But in today’s...
2 min read


Cities after COVID: Resiliency is about embracing the crisis as part of a new brand story
Cities as we know them are under attack thanks to COVID-19. Their growth, sustainability and ability to attract investment, tourism and...
1 min read


Growth Coalition vs the Commons: Who owns the city brand?
A picture’s worth a thousand words – Part 3 Methodology & Introduction to this Series >> Place-branding is a concept that has a long...
6 min read


The City vs The Hood: A Google Image Comparison
A picture’s worth a thousand words – Part 2 Methodology & Introduction to this Series >> "During the past thirty years, media images of...
4 min read
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