City of Brands

If every city is still trying to become the next Silicon Valley, then no city will be or is. In the race to build innovation ecosystems...

Universities have always been more than places of learning—they’re hubs of innovation, culture, and community. But in today’s...

Cities as we know them are under attack thanks to COVID-19. Their growth, sustainability and ability to attract investment, tourism and...

A picture’s worth a thousand words – Part 3 Methodology & Introduction to this Series >> Place-branding is a concept that has a long...

A picture’s worth a thousand words – Part 2 Methodology & Introduction to this Series >> "During the past thirty years, media images of...

"A single photo is a not a 'data point' but a whole world, rich in meanings, emotions and visual patterns." Moritz Stefaner, Selfiecity...

Have we reached saturation or just laziness? Let me clarify what I'm referring to. Have you noticed the slogans around you lately?...

Economic crisis' and other categories such as crime, terror, political, or natural disasters are considered anathema in branding...

Let's start with a quick history lesson: 2005 > Conference Board of Canada announces a significant skills gap among recent graduates....

Hipster chasing is the oh-not-so-new 'cool' in economic development strategies. Urban revitalization through youthification has become...