Higher education institutions and cities are both co-created and co-reliant brands. Come learn more about this symbiotic and possibly mutualistic relationship.
This is not a workshop! Is a city brand dependant on or is a built-in response to a crisis to- or stem from - media sensationalization of a crisis? If so, what will our city-brands look like post-COVID? Come chat about it.
Institutional brand and reputation are no longer the sole responsibility of any single team - the entire campus has a role to play. So how do you make sure everyone is singing from the same song sheet?